Poland’s Untapped Potential: Lessons from My First Impact Summit
Prime Minister Donald Tusk set the tone by describing the crowd as people who “give hope.” The sessions lived up to that. The most resonant idea: good management cannot be soulless — and in any confrontation of potential, the biggest player doesn’t always win. Those who know how to unite and act together often do.
A standout debate between Rafał Brzoska and Marcin Kuśmierz on the future of e-commerce proved that even among the best, the answers aren’t obvious yet. That’s exactly where breakthroughs come from.
Scott Galloway’s “Algebra of Happiness” was a highlight — a sharp reminder that a well-lived life isn’t just a series of KPIs. I was fortunate to continue the conversation with him over lunch.
On stage with my new partner Krzysztof Krawczyk, moderated by Business Insider Editor-in-Chief Mikołaj Kunica, we discussed where the best investors are putting their money today. In the AI gold rush, people need more than a map — they need a pickaxe: the tools, knowledge, and courage to act.
We also raised a concern worth naming: despite enormous talent in Poland, only 3% of young people say they want to start their own business. The entrepreneurial brand needs strengthening. A separate conversation with Forbes Editor-in-Chief Katarzyna Dębek touched on how we’re growing G2A with exactly that ambition in mind.
“Impact confirmed one thing: Poland has enormous potential. Our job is to unlock as much of it as possible.”
